FloSports, NLL Announce Exclusive Multiyear Global Streaming Partnership

FloSports and the National Lacrosse League (NLL) have entered a multiyear media partnership that makes FloSports the exclusive global streaming home of the NLL. The agreement covers the league’s complete regular season, postseason, and league events, beginning with the NLL’s 40th Anniversary Celebration Season this November. Game previews, highlights, and wrap-ups will accompany live coverage in a dedicated content hub.

FloSports will launch FloLacrosse, a new destination for professional, collegiate, high school, and amateur lacrosse. It debuts Nov. 5 and will include editorial and social programming anchored by NLL events, the opening of FloLacrosse subscriptions for the 2026-27 NLL season, and an introductory promotional offer and discount for NLL season ticket members. Fans can sign up for launch-day updates at FloLacrosse.com. FloLacrosse is FloSports’ first new channel since FloCollege debuted in 2024.

Year-round coverage will include weekly watch guides, rankings, previews and recaps, interviews, athlete profiles, behind-the-scenes features, and postseason and offseason programming. The channel will also carry additional box lacrosse from Major Series Lacrosse (MSL), the Arena Lacrosse League (ALL), and the Mann Cup, along with collegiate lacrosse across all divisions.

FloSports will stream the “NLL Saturday Showcase” regular-season game of the week and the 2027 NLL Finals on the FloSports Channel, a streaming channel currently found on Prime Video, YouTube, and LG Channels. FloSports will also support the NLL with an integrated content and marketing strategy and, in turn, receive presenting sponsorship of recurring in-game highlights across more than 100 streamed games and at least 18 nationally distributed broadcasts.

The partnership expands FloSports’ presence in Canada. FloHockey covers two of the Canadian Hockey League’s three member leagues and more than 22,000 annual games from leagues including the AHL, ECHL, OHL, QMJHL, and USHL, and eight NLL clubs share arenas with teams from FloHockey partner leagues.

FloLacrosse subscribers will have access to the full FloSports portfolio, including FloHockey and more than 55,000 live events annually across more than 25 sports. At launch, FloLacrosse will host all NLL content as FloSports transfers its existing lacrosse rights to the channel over the coming months. Additional lacrosse events will be available on FloLive and FloFC during that period with a FloLacrosse subscription.

“We’ve been eyeing the NLL for some time because it’s one of the most attractive professional leagues operating in one of the fastest-growing sports in North America,” says Mark Floreani, Co-Founder and CEO, FloSports. “Adding the league to the FloSports portfolio gives us the opportunity to launch a much-needed destination for the sport. FloLacrosse represents our long-term commitment to the NLL, its athletes and fans, and to growing lacrosse across North America and around the world.”

“FloSports has a proven track record of building passionate communities around the sports it serves and is investing in lacrosse 365 days a year,” says Brett Frood, Commissioner, NLL. “Its content and storytelling will amplify our game and elevate our athletes, and FloLacrosse will deliver a premium experience for our fans, with every game in one place. FloSports’ FAST channel alliances will further broaden our distribution, giving tens of millions of viewers access to NLL lacrosse.”

“Canada is our second home and a critical part of FloSports’ future,” says Floreani. “Our office in Waterloo has helped build the technology and operations that power our platform, and Canadian fans are already an important part of the communities we serve. The NLL gives us an opportunity to invest further in Canada while supporting a sport that is woven into the country’s identity.”