Ladbrokes welcome offer October ’26: Claim your free bets

As one of the more established betting brands in the country, it is no surprise that Ladbrokes is also home to one of the best betting sites – and the firm is offering new customers £30 in free bets when they sign up.

The Ladbrokes welcome offer is one of the more simple around, requiring new punters to create an account and place a bet of £5 or more at minimum odds of 1/2 (1.5) to unlock a total of £30 in free bets.

The rewards from this promotion are broken down into six £5 free bets which must be used within seven days.

Once you have secured your free bets, you can then look forward to using the Ladbrokes betting site, which is home to an array of promotions for existing customers as well as extensive markets and an easy-to-use app.

But it is important you have all the relevant information before signing up to a new bookmaker, so take a look at our in-depth guide to the Ladbrokes betting site and its latest sign-up offer.

If joining betting sites is new to you, here is a handy step-by-step guide to signing up for a Ladbrokes account and making use of its new customer offer.

The Premier League returns to head a top-quality line-up of football and other sports in October.

Big matches include Manchester United vs Spurs (Sat 10), Liverpool vs Manchester City (Sun 11), Nottingham Forest vs Arsenal (Sun 18), plus Chelsea at home to Spurs (Sat 24) and Man Utd (Sat 31).

Matchdays two and three feature such top games as Atletico Madrid vs Manchester United (Tue 13), Manchester City vs PSG (Wed 14), PSG vs Barcelona (Tue 20) and Bayern Munich vs Arsenal (Wed 21).

England visit Croatia (Sat 3) and host Czechia (Tue 6); Scotland travel to North Macedonia (Sat 3) and entertain Slovenia (Tue 6); and Wales face big home ties with Norway (Thu 1) and Denmark (Sun 4).

All four British clubs play attractive ties. Crystal Palace travel to Lyon and Celtic visit Benfica (both Thu 15), while Sunderland go to Lech Poznan and Bournemouth are at home to AC Milan (both Thu 22).

It’s the fourth round, with Fleetwood Town vs Arsenal (Tue 27), Liverpool vs Chelsea (Wed 28) and Everton vs Newcastle United (Thu 29) among the ties deciding the quarter-final line-up.

It’s Arc weekend at Longchamp (Sat 3-Sun 4), Newmarket’s Future Champions Festival (Fri 9-Sat 10), British Champions Day at Ascot (Sat 17), and there are big jump cards at Cheltenham and Aintree.

England’s ODI team head to the subcontinent to contest a triangular series with hosts Pakistan (Tue 20 & Sun 25) and Sri Lanka (Thu 22, Thu 29), who they recently defeated 2-1 at home.

Daniel Dubois defends his WBO heavyweight title against fellow-Brit Fabio Wardley (Sat 17). Later in the month, Canelo Alvarez challenges Christian Mbilli for the WBC super middleweight title (Sat 31)

The race for the drivers’ world championship may take some twists and turns with four grands prix, in Bahrain (Sun 4), Singapore (Sun 11), the United States (Sun 25) and Mexico (Fri 30-Sun Nov 1).

The Alfred Dunhill Links Championship (Thu 1-Sun 4) and the Open de Espana in Madrid (Thu 8-Sun 11) are this month’s big tournaments on the DP World Tour.

Seattle Seahawks stage two of the month’s big NFL fixtures, against San Francisco 49ers (Sun 11) and Kansas City Chiefs (Mon 26). In between, Buffalo Bills head to Los Angeles to face the Rams (Tue 13).

The eyes of the darts world will be on Dortmund for the European Championships (Thu 22-Sun 25).

Warrington Wolves and Wakefield Trinity clash in the 2026 Grand Final at Old Trafford (Sat 3).

New Zealand and Australia contest the Bledisloe Cup, with the All Blacks at home in the first match at Eden Park, Auckland (Sat 10) before they travel to Stadium Australia in Sydney for the return (Sat 17).

Your account will be credited with a total of £30 in free bets once you have placed your qualifying bet.

The free bets awarded as part of this sign-up offer must be used within seven days of them being credited, otherwise they will expire.

All bookmakers have their pros and cons, so here is a look at the main advantages and disadvantages of using Ladbrokes.

Ladbrokes rewards its loyal customers with regular promotions and offers and we have picked out three of the best offered by the firm below.

With this free-to-play game, Ladbrokes customers can win a share of a £10,000 cash pot. It simply involves predicting the correct scores of three selected football matches, with one correct prediction resulting in 500 LadBucks, which can be exchanged for spins and free bets. Two correct scores result in a £2 bet-builder free bet, while three correct scores earn an equal share of the £10,000 cash pot.

Free-to-play – 1-2-FREE T&Cs: 18+. From July 2, 2025. Predict correct scores on selected football matches weekly for a chance of winning a share of £10,000 cash pot (shared across online and in-shop). £/€2 bet builder/bet builder+ free bet (valid seven days, football only) or 500 LadBucks. One entry & prize per player/week. Enter before kick-off of first game. Restrictions + T&Cs apply.

This previously groundbreaking promotion is great for football bettors, giving you back your accumulator stake if just one leg lets you down on your qualifying acca. This offer is now available in-play.

Football – Acca Insure T&Cs: 18+. Online only. From June 2, 2025. Minimum odds apply. Straight-line accas only. Maximum one free bet back up to £/€10 if one selection fails per customer/day. Maximum up to £/€50 at boosted odds per customer/day. Restrictions + T&Cs apply.

A popular one across most bookmakers but good to see this is available at Ladbrokes nonetheless. With Best Odds Guaranteed, you can be assured that when you bet on UK and Irish horse racing, you will be paid out at the bigger price if the selection’s starting price is bigger than the one at which you backed it. Ladbrokes offer this on wagers placed from 8am on the day of the event.

Horse racing – Best Odds Guaranteed T&Cs: 18+. Win or each-way single and multiple bets on UK and Irish horse racing only. Capped at £/€10k/ customer per day. From 8am on day of event. If Rule 4 applies we pay BOG after deductions. No Cash Out. T&Cs apply.

Away from the sportsbook, Ladbrokes also has a highly competitive casino offering.

At Ladbrokes Casino, players can pick from the UK’s most extensive online casino library with more than 1,800 slots as well as classic live casino games such as blackjack, roulette and even bingo.

There is even a dedicated Ladbrokes Casino app, which makes it easy to navigate between the likes of live casino, slingo and instant-game wins.

Yes, the Ladbrokes app is a popular way for punters to access the bookmaker’s sportsbook and casino offering, especially when on the go.

The app is generally well organised and pretty intuitive with the main sports events highlighted at the top of the first page, while form and stats are well presented for specific football matches.

Switching between the sportsbook and the casino/gaming side of the bookmaker is much easier on the app online and the available casino slots are categorised clearly with big icons.

One drawback of the app is that the promotions section is not the easiest to locate, making it harder for new punters to access those existing customer offers.

Trustpilot can give a good indication of customer satisfaction at betting sites in the UK. Here is a look at how Ladbrokes compares in that regard with other leading bookmakers.

Last updated: October 2026

Different bookmakers accept different payment methods for deposits and withdrawals and Ladbrokes has a pretty varied range of options.

Here is a look at the payment methods accepted when you are looking to make a deposit into your Ladbrokes account.

Here is a look at the payment methods accepted when you are looking to make a withdrawal from your Ladbrokes account.

*Maximum payouts can vary by customer

Here is a look at how Ladbrokes compares to other leading bookmakers when it comes to the welcome offer and what is available on the website.

“There is a lot to like about Ladbrokes, which has one of the most straightforward welcome offers around.

“There is also a lot to be said for having flexibility with the free bets you get from the Ladbrokes sign-up offer, while there are plenty of sportsbook promotions to keep existing customers happy, with Acca Insure a particular highlight.

“The website and app are easy enough to use, although the fact the sportsbook offering is on a site separate from the casino, poker and bingo can be a bit of a nuisance.

“There could also be better offers for casino players and there are some sportsbook features lacking which are available elsewhere, but it is nonetheless a great firm to add to the list, offering decent odds, varied markets and unique promotions.”